Certifications
Posts Tagged ‘Analytics training’
Upcoming Seminars for Success in Australia
Australia in summer – white sand, warm nights, occasional sun burn and Google Seminars for Success!
For the first time, the Seminars include new Google Website Optimizer days. Learn how to conduct landing page tests to increase visitor engagement and conversions on your website. Also, the Google Analytics Seminars have been updated to include all the latest Google Analytics features; Analytics Intelligence, Custom Alerts, Annotations and much, much more.
Here’s a quote from a past attendee – this says it all:
Whilst I’ve been using GA for years and have also run AdWords campaigns I was becoming increasingly frustrated that there was newer functionality which I didn’t have either the knowledge, skill or confidence to leverage in full. Above all, I’ve left the course hugely inspired, with a range of ideas which I’m keen to implement ASAP. This course has given many of the agencies we’ve dealt with a ‘run for their money’ and provided me with the confidence to not only demand, but do a lot more!
- Sumi Triggs Olsen, eMarketing Executive, CPA Australia
Google Analytics – Introduction and User Training
Melbourne, Australia: Thursday, 25 February 2010
This introduction provides a complete overview of Google Analytics and available reports. Learn to identify the best reports for your role and make decisions that deliver results. Topics include:
- Introduction to Web Analytics
- Google Analytics Interface Features
- Sharing and Customizing Reports
- Understanding Visitors, Traffic Sources, Content and Goals
- And Much, Much More…
Google Analytics – Advanced Technical Implementation
Melbourne, Australia: Friday, 26 February 2010
Sydney, Australia: Friday, 12 March 2010
The advanced day will show you how to use the full range of advanced features and reports within Google Analytics. Learn how to get the most out of Google Analytics with tips, tricks and technical setup options. Day 2 topics include:
- Best Practices for Setup and Configuration
- Using and Creating Filters
- Setting and Configuring Goals and Funnels
- E-commerce, Site Search, Event Tracking, Custom Reports and Advanced Segments
- And Much, Much More…
Google Website Optimizer – Landing Page Testing
Melbourne, Australia: Monday, 1 March 2010
Sydney, Australia: Monday, 15 March 2010
Learn how to conduct landing page testing with Google Website Optimizer to identify, measure and improve key design elements and calls to action on your website to increase engagement and conversions. See how you can continually increase your conversion rates with testing by setting up and running A/B and multivariate tests.
- Introduction to Landing Page Testing
- Best Practices for Increasing Conversions
- How to Run an Experiment
- Understanding the Data and Running Follow-up Experiments
- And Much, Much More…
Seats are limited, so register today!
Register for Sydney Seminars for Success
Register for Melbourne Seminars for Success
Posted by Jeff Gillis, Google Analytics Team
Analytics training coming to NYC, Chicago, Berkeley, Seattle, Phoenix, and Charlotte!
Do you learn best by clear examples? Do you get the feeling you could be doing so much more with Google Analytics, but are not quite sure how? Do you want to take your skills to the next level? Or are you starting from scratch? Whatever your goal or skill level, there’s a day-long Google Analytics Seminars For Success that is right for you – and is coming to a US city near you.
Former students tell us all the time they never realized how much there was to learn and how they wished they had taken the class sooner.
We’re happy to announce a new round of cities hosting the seminars through the end of the year—sign up today!
New York, NY (EpikOne)
Oct 8: Analytics Intro/Marketer Training
Oct 9: Analytics Advanced & Implementation Training
Chicago, IL (WebShare)
Oct 28: Analytics Intro/Marketer Training
Oct 29: Analytics Advanced & Implementation Training
Oct 30: Website Optimizer & Landing Page Testing
Berkeley, CA (WebShare)
Nov 4: Analytics Intro/Marketer Training
Nov 5: Analytics Advanced & Implementation Training
Nov 6: Website Optimizer & Landing Page Testing
Seattle, WA (WebShare)
Nov 18: Analytics Intro/Marketer Training
Nov 19: Analytics Advanced & Implementation Training
Nov 20: Website Optimizer & Landing Page Testing
Phoenix, AZ (WebShare)
Dec 9: Analytics Intro/Marketer Training
Dec 10: Analytics Advanced & Implementation Training
Dec 11: Website Optimizer & Landing Page Testing
Charlotte, NC (ROI Revolution)
Dec 9: Analytics Intro/Marketer Training
Dec 10: Analytics Advanced & Implementation Training
Posted by Jeff Gillis, Google Analytics Team and Corey Koberg, WebShare, a Google Analytics Authorized Consultant
