Analytics Expert Blog

There really is something for everyone at Webtrends’ Engage 2010 conference!

A sincere “thank you!” to everyone who submitted a session topic for our three-day customer conference Engage 2010, which is held next year in New Orleans February 1-4. After careful consideration of each idea, we ended up with what we feel is a wonderful array of topics in a variety of session formats that will spur forward-thinking discussions about how to get the most out of enterprise customer intelligence.

Why are we so confident that attending our popular Engage 2010 conference will provide new insights into ways to enhance your digital marketing efforts? Because we’ve considered the type of work that you do – the marketer, the executive, the analyst, the system admin, the online retailer, the publisher, the advertiser – and we thought about what you need to know to stay on top of the fast-moving game of attracting and keeping customers.

Here, let me show you what Engage 2010 has in store for you – no matter your area of expertise – should you smartly decide to register:

Social Media Marketers

• How to Build and Manage Your Organization’s Social Media Presence
• Communilytics 101: How to Accurately Measure Your Social Media Investments
• Bring Benjamins to the Social: How to Turn Blogs and Other Social Media into Revenue Builders
• Measuring Facebook: Web Analytics for the Popular Networking Site
• No More Funny Money: Measuring ROI on Non-Commerce Web Sites

Email Marketers

• One-to-One Merchandising: How to Drink from the Holy Grail of E-Mail Marketing
• Listening to the Numbers: How to Create Better Data-Driven Content

IT/System Admin/Analysts

• The Evolution Revolution: An Introduction to Iterative Marketing
• Get More Out of Mobile
• Taming the Beast: The Smart Way to Build and Manage Your Web Analytics Program
• Get Personal with Your Approach Search Personalization
• Making Analytics Work Across Your Enterprise
• Unlocking the Value of Online Display Advertising
• Build Better WebSphere Portals and More: IBM and Webtrends Integration
• The RESTful Way – How to Use Webtrends REST Services
• Turn Good Results into Great: The Keys to Ongoing Web Site Optimization
• Turn Numbers into Meaning: How to Build Better Scorecards
• Sharing the Load: Managing Analytics Across Departments
• Garbage In, Garbage Out: Best Practices for Tagging and Analytics Governance
• Hidden Gems & Top 10 Reports of Webtrends Analytics
• One-to-One Merchandising: How to Drink from the Holy Grail of E-Mail Marketing
• Tracking Off-Line Conversions
• No More Funny Money: Measuring ROI on Non-Commerce Web Sites
• Troubleshooting Tips and Tricks

Publishers

• Get More Out of Mobile
• Get Personal with Your Approach Search Personalization
• Unlocking the Value of Online Display Advertising
• Making Analytics Work Across Your Enterprise
• Hidden Gems & Top 10 Reports of Webtrends Analytics

Online Retailers

• Get More Out of Mobile
• Get Personal with Your Approach Search Personalization
• Listening to the Numbers: How to Create Better Data-Driven Content
• Unlocking the Value of Online Display Advertising
• Bring Benjamins to the Social: How to Turn Blogs and Other Social Media into Revenue Builders
• Hidden Gems & Top 10 Reports of Webtrends Analytics
• One-to-One Merchandising: How to Drink from the Holy Grail of E-Mail Marketing
• Tracking Off-Line Conversions

Web Development and Designers

• Get Personal with Your Approach Search Personalization
• Making Analytics Work Across Your Enterprise
• Turn Good Results into Great: The Keys to Ongoing Web Site Optimization
• The RESTful Way – How to Use Webtrends REST Services
• Turn Numbers into Meaning: How to Build Better Scorecards
• Troubleshooting Tips and Tricks

Executives/Management/CMO

• The Evolution Revolution: An Introduction to Iterative Marketing
• How to Build and Manage Your Organization’s Social Media Presence
• Get More Out of Mobile
• Taming the Beast: The Smart Way to Build and Manage Your Web Analytics Program
• Get Personal with Your Approach Search Personalization
• No More Funny Money: Measuring ROI on Non-Commerce Web Sites
• Build Better WebSphere Portals and More: IBM and Webtrends Integration
• Communilytics 101: How to Accurately Measure Your Social Media Investments
• Bring Benjamins to the Social: How to Turn Blogs and Other Social Media into Revenue Builders
• Turn Good Results into Great: The Keys to Ongoing Web Site Optimization
• Sharing the Load: Managing Analytics Across Departments
• Measuring Facebook: Web Analytics for the Popular Networking Site
• Garbage In, Garbage Out: Best Practices for Tagging and Analytics Governance
• Hidden Gems & Top 10 Reports of Webtrends Analytics
• One-to-One Merchandising: How to Drink from the Holy Grail of E-Mail Marketing
• Tracking Off-Line Conversions
• Troubleshooting Tips and Tricks

Advertisers

• Listening to the Numbers: How to Create Better Data-Driven Content
• Unlocking the Value of Online Display Advertising
• Hidden Gems & Top 10 Reports of Webtrends Analytics
• One-to-One Merchandising: How to Drink from the Holy Grail of E-Mail Marketing
• Tracking Off-Line Conversions

As you can see, at Engage 2010 we’ve got something for everyone. Even you! Get registered now.