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    Tracking tel: URLs, custom heatmap objects, and other tracking code updates

    posted by clicky 7:25 AM
    Thursday, April 18, 2013

    Note 1: DO NOT PANIC. You don’t need to change anything with the code installed on your site. We’ve simply made some changes to the way the code works, adding a couple of features and fixing a few bugs.

    Note 2: Other than the tel: tracking, most of this only applies to advanced users.

    New features

    • Tracking tel: URLs – This has been requested here and there over the years, but as Skype et al become more ubiquitous, these URLs are on more and more pages. So we just added support for automatically tracking them. Like mailto: links, these will show up in your outbound link report. You don’t need to do jack diddly, it should just work.

    • Custom heatmap object tracking – Our heatmap code by default listens for clicks that bubble up to the document.body element. The default for all events is to bubble up, but there are plenty of events that don’t do this, which means those clicks weren’t being captured. We ourselves have been affected by this too, mainly by our Javascript menus.

      So now there is a new clicky_custom property, heatmap_objects. With this you can specify custom elements, by tag name, ID, or class. It can be a string if you just need to specify one thing (most likely), or it can be an array of strings if you need to specify more than one. Using this we can track clicks on these elements. Which reminds me, I forgot to update our own Javascript code to track our menus! Mental note.

      You should ONLY use this for events that don’t bubble up, or you will experience oddness.

    • clicky.goal() changes – This likely does not affect you but if you use the clicky.goal() javascript method at all, you may want to read on.

      When we released heatmaps, we added a new event queue system for logging some items in batches: heatmap data, javascript events, and javascript goals. The reasoning behind this change was to reduce bandwidth for heatmaps, and increase accuracy for events and goals. The accuracy part being that if you sent a hit to clicky.log() or clicky.goal() when someone clicked on a link that would result in a new page being loaded, chances were good that it would not be logged because the page would be unloaded from the browser before the logging request went through.

      So the queue system was made to store events and goals in a cookie, which is then processed every 5 seconds. So if the person is just sitting on the same page still, the queue will be processed shortly and send that event/goal to us. But if instead a new page is loaded, the cookie is still there holding the event/goal that wasn’t logged on the last page, and can be processed immediately on the new page view (which we do before processing the new page view itself, to ensure things are in the correct chronological order).

      ANYWAYS… there were some customers who were using clicky.goal to log goals when visitors were leaving their site. The queue would intercept these goals though, resulting in a snowball’s chance in hell of the goal ever being logged.

      SO… we added a new parameter to clicky.goal() called no_queue, which will tell our code to skip the queue and just log the goal immediately. Check the docs for more.

      This doesn’t affect many of you, but if it does, the back story I’ve written above is probably worth a read.

    • New method to check if a site ID has been init()’d – for customers using multiple tracking codes on a single site/page. This was a specific request from one customer, but we realized our code itself wasn’t even doing this sanity check, so if you had the SAME code on your site multiple times, there were some minor bugs that resulted from this.

      If for some reason you think this applies to you, the new method is clicky.site_id_exists(123), which returns true or false indicating whether this site ID has been passed through the clicky.init() function yet. Note: 123 is an example site ID. Use a real one.

    Bug fixes for sites using multiple tracking codes

    In addition to the last item above about loading the same site ID multiple times resulting in oddities (and which is now fixed), we’ve made another change to the way the init process works.

    There are a number of things that happen when a site ID is init()’d, but it turns out most of those things only needed to happen once, even if you had multiple site IDs on a aingle page. However, our code was executing this entire init process for every site ID on a page, which resulted in bugs such as:

    • clicky_custom.goals and clicky_custom.split only working with the first site ID that was init()’d.
    • The automatic pause that we inject for tracking downloads and outbound links was being called once for every site ID, rather than once per click (which is all that’s needed)
    • When loading heatmaps by clicking the heatmap link from clicky.com, the heatmap would sometimes load twice (making it extra dark).

    There were a few other much more minor bugs, but those were the ones that were really irritating. So now what happens is we split the setup procedure into a different method, and wait 100 milliseconds before calling it (just once), giving a chance for all site IDs to be passed into the init process first. And the actual init() method now just puts each site ID into an array which we loop through when any request to log data is called.

    Coming soon

    Been requested a number of times and something we will definitely add in the coming months. That being when you set custom visitor data with clicky_custom.session (or utm_custom), we will store this data in a cookie so the data will be applied to all future visits by this person, so even if they’re not logged in, they’ll still be tagged as they were last logged in / tagged visit.

    We’ll probably only do this with a few specific keys though, since people use clicky_custom.session for all kinds of crazy purposes, many of which can be session specific. But we’ll probably do something like, only do it for keys like username, name, email, and a few others.

    Just something to watch out for. We think this will be a nice addition when we add it.



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