Email content requires special attention for lead generation
Monday, June 9, 2014
Make sure email content is engaging and
reaching customers at the right time
As content marketing and lead generation continue to merge, B2B
marketers must consider where to put their resources. Good content takes
time, but it must also be worth the effort in regard to the leads that
it generates.
According to Business 2 Community, special attention
should be paid to more in-depth
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